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How to Be Content in a World Designed to Keep You Unsatisfied

How to Be Content in a World Designed to Keep You Unsatisfied

Jan 6, 2025

By Will Moore

Do you ever feel like no matter what you achieve, it's never enough? I certainly did.

In my early years, I was Rocky Clay Wooten Thomas Moore, a kid with hippie parents who never quite fit in. I chased success relentlessly, thinking it would bring me happiness. I changed my name, reinvented myself multiple times, and eventually built a food delivery empire that sold for over $300 million. But even at the peak of my "success", I realized something was missing.

The reason for this constant feeling of "not enough" is simple: contentment doesn't come from having more; it comes from learning to value what you already have. It's about cultivating a growth mindset, doing work that aligns with your passion, cherishing your relationships, taking care of your body and mental health, and finding ways to give back. I call these five core pillars of life: Mindset, Career and Finance, Relationships, Physical Health, and Emotional Health/Giving Back.

Each of these areas plays a crucial role in our overall sense of fulfillment beyond just the career I initially focused on.

However, in today's world, it's easy to get caught in a cycle of comparison, instant gratification, and unrealistic expectations. Social media, advertisements, and even well-meaning advice constantly push us toward wanting more money, making it hard to appreciate the balance in life. But what if you could break this cycle and find peace with where you are right now?

Read More: Burner Theory to create Balance in Life

This blog will show you how to be content by making simple but impactful habits in your daily life - habits that I've developed over years of personal experimentation and growth in a world designed to keep us unsatisfied.

Upgrades You'll Earn From This Blog:

  1. Proven strategies to cultivate contentment through daily habits.

  2. How to break free from comparison and dissatisfaction.

  3. Practical mindset shifts that lead to long-term peace and fulfillment.

Contentment vs. Happiness

While often used interchangeably, happiness and contentment are distinct states of being. Happiness is typically a short-lived emotion triggered by external events, while true happiness and contentment are deeper, more enduring states that come from within. Happiness is fleeting and often linked to specific achievements or circumstances, driven by dopamine’s pleasure-reward cycle.

Understanding these differences can help you build lasting fulfillment rather than chasing momentary joys. As philosopher Epicurus wisely noted, true contentment lies in appreciating what you have rather than constantly desiring more.

Learn More: 11 Daily Habits of Ridiculously Happy People

What does being content mean?

Unlike fleeting moments of happiness that come from external events, contentment is a deeper, long-lasting feeling that stems from internal alignment—living according to your personal core values and appreciating your present circumstances.

True contentment doesn’t mean you stop striving for growth or improvement. It involves accepting your life as it is right now, without getting caught up in comparisons or unmet desires.

Here are a few key aspects that define contentment:

  • Acceptance - Being content means accepting your current situation without feeling the need to chase after endless desires.

  • Gratitude - It’s rooted in gratitude, recognizing the value in what you have, rather than focusing on what’s missing.

  • Alignment with Core Values - Living in alignment with your values helps foster a sense of contentment, as it means you’re pursuing what truly matters to you, rather than external validation.

When you’re content, you’ll notice that stress and anxiety about the future diminish, and you can focus more on the present, which is where true fulfillment lies.

Learn More: How To Change Yourself

Why Contentment Leads to Lasting Peace

Happiness often feels like a rollercoaster—highs followed by inevitable lows. But a contented life is more like a steady walk, where you find peace in each step, even when the path is difficult. By focusing on gratitude, self-acceptance, and realistic goals, you can achieve a sense of fulfillment that doesn’t vanish with the next setback.

Research shows people who prioritize contentment over happiness tend to have lower levels of stress and anxiety and experience greater overall life satisfaction.

inner peace

Why People Struggle to Be Content

Contentment is often elusive because of deeply ingrained habits and societal pressures. Here are some solid reasons why many struggle to feel content:

1. Constant Comparison

“Comparison is the thief of joy.” – Theodore Roosevelt

One of the biggest barriers to contentment is comparison. Social media amplifies this, making it easy to compare our lives to the highlights of others. You might scroll through Instagram and see someone’s vacation, new job, or a big house, which makes your own achievements feel insignificant.

As psychologist Dr. Emma Seppälä explains, comparison creates anxiety and disrupts your ability to enjoy the present because you’re always focusing on what others have rather than appreciating what’s in your life.

2. Chasing Unrealistic Standards

Our society sets incredibly high and often unattainable standards for success, beauty, and happiness. From magazine covers to celebrity lifestyles, people are bombarded with images of “the ideal life,” which creates unrealistic expectations. A common example is body image. According to a Mayo Clinic study, the beauty standards portrayed in media have contributed to widespread body dysmorphia, where people feel their natural appearance doesn’t measure up to what’s considered attractive.

Financial success is another area where unrealistic standards set people up for dissatisfaction. Many chase careers or income levels that might look impressive from the outside but bring little joy or fulfillment. Psychiatrist Dr. Robert Lustig calls this phenomenon “The Hacking of the American Mind,” where external success is mistaken for internal happiness, leading to a constant pursuit of more wealth and status without ever feeling content.

3. Fear of Missing Out (FOMO)

A study suggests that FOMO can create anxiety and restlessness, making it hard to enjoy the present moment. This perpetual feeling that “something better” is happening elsewhere distracts from the contentment you could have in your current situation.

Social events, career opportunities, or even hobbies that you’re not participating in can create a sense of inadequacy. For example, someone might feel unhappy about their Friday night at home after seeing friends attending parties or vacations online, even though they previously felt content with their plans.

4. Overemphasis on Future Goals

While ambition is healthy, many people place so much emphasis on future goals that they lose sight of the present. Henry David Thoreau famously said, “Happiness is like a butterfly; the more you chase it, the more it will evade you.” This mindset is common among high achievers who fixate on future success and forget to appreciate the current moment. For instance, an entrepreneur might spend years working toward financial success, only to feel empty when they finally achieve it because they neglected relationships, health, and mental well-being along the way.

5. Lack of Gratitude

Without gratitude and recognizing the positive aspects of life, contentment is nearly impossible. Many people focus on what they don’t have, creating a constant state of dissatisfaction. Practicing gratitude—such as reflecting daily on what you appreciate—has been shown to increase feelings of contentment and inner peace.

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Contentment: The Product of Balancing Life's Core Areas

AReas of life to gamify

Through my journey from a misfit kid named Rocky and a suicidal adult to a successful entrepreneur, I've learned that true contentment isn't about having it all - it's about appreciating and nurturing what truly matters. My research and personal experiences have led me to understand contentment as the result of balancing five core areas of life scientifically tied to true happiness.

  1. Mindset: This core is about developing a "growth owner" mentality that transforms how you perceive and interact with the world. I used to be my own worst critic, but I've learned to cultivate a growth-oriented outlook that embraces challenges. This shift has been crucial in finding contentment.

  2. Career & Finances: While building my food delivery empire, I thought financial success would bring happiness. Now I understand it's about finding purpose in your work and managing resources wisely without obsessing over wealth.

  3. Relationships: As someone who struggled to fit in, I've come to value deep connections. Being present for those who matter most has brought me more joy than any business success.

  4. Physical Health: I've learned that taking care of my body through consistent habits isn't just about looking good - it profoundly impacts my overall sense of well-being and contentment.

  5. Emotional Health/Giving Back: This core isn't just about personal well-being; it's about creating a positive ripple effect in the world around us. Developing resilience and finding ways to contribute to my community has given me a sense of purpose beyond my personal achievements. As a life coach for young adults, I have helped many clients to level up in their core areas of life by building life-changing habits. Witnessing their growth and success nourishes my own emotional health and gives me inner peace rather than just working to get a paycheck.

True contentment emerges when these areas are in harmony. It's not about achieving perfection in each but about making conscious efforts to nurture all aspects of your life. This balance allows you to appreciate what you have while still striving for growth and giving back to others.

By focusing on these core areas, you create a foundation for lasting fulfillment that goes far beyond momentary pleasures or material success. This holistic approach to contentment has transformed my life from one of constant striving and dissatisfaction to one of appreciation and purpose. I believe it has the power to do the same for others, no matter where they're starting from.

Adopt These 7 Habits to Be Content

Now that we understand how contentment stems from balancing life's five core areas let's explore how to cultivate this balance in our daily lives. As a habit expert for the past 25 years, I realized contentment isn't about grand achievements; it's about daily habits that help you appreciate what you already have and reduce unnecessary stress.

These habits have been transformative in my own life helping me nurture each of the five core areas we discussed earlier, creating a foundation for lasting contentment.

Let's explore seven key habits that I've found most effective

1. Count Your Daily Wins, No Matter How Small

Often, we overlook the little things that make a big difference in our mood and mindset. Whether it’s finishing a work project, enjoying a great cup of coffee, or having a peaceful evening walk, acknowledging these small victories helps you focus on the good in your life and builds momentum. This habit primarily nurtures your Mindset core.

Habit Tip: Each night, write down three things that went well that day—whether it’s something you accomplished, a positive interaction, or simply enjoying a quiet moment. I recommend using our gamified habit tracker app to record your daily wins. Set up a point system where small victories earn you rewards, making the process of acknowledging your achievements more engaging and fun.

2. Cultivate Self-Awareness, Not Comparison

Scrolling through social media and comparing yourself to others is one of the quickest ways to drain your contentment. What you see online is often a highlight reel, not the full story. By focusing on your unique journey and achievements, you can build a more content mindset. Self-awareness helps you make choices aligned with your values and goals.

Habit Tip: Create a personalized "Momentum List" that focuses on your unique strengths, passions, and goals. Regularly update this list to reinforce your individual journey and reduce the urge to compare yourself to others.

3. Set Realistic Goals You Actually Care About

Rather than chasing society’s idea of success, set goals that align with your own values. Whether it’s building stronger relationships, improving your health, or learning a new skill, personal goals give you a sense of purpose and satisfaction.

Habit Tip: Implement a holistic goal-setting approach that covers all five core areas of your life: Mindset, Career & Finances, Relationships, Physical Health, and Emotional & Mental Health. For each area, set one small, achievable goal. For instance, in the Mindset core, start a daily 2-minute gratitude practice; for Physical Health, aim for a 10-minute walk each day; in Relationships, schedule a weekly check-in with a loved one; for Career & Finances, read one industry-related article per week; and for Emotional Health, practice 5 minutes of deep breathing daily. This balanced approach ensures you're nurturing all aspects of your life, not just your career.

4. Live in the Present, Not in the ‘What Ifs’

It’s easy to lose sight of what you have by worrying about the future or ruminating on the past. Mindfulness is about staying grounded in the present moment, appreciating life as it unfolds at that very moment, which can help reduce anxiety and make life’s simple pleasures more enjoyable.

Habit Tip: Start your day with a short mindfulness routine, like 5 minutes of deep breathing or meditation. Focus on how you feel in the moment instead of worrying about what’s next.

Read More: How to Live Life to the Fullest

5. Give Yourself Permission to Be Imperfect

Perfectionism is a major contentment killer. Expecting yourself to be perfect only sets you up for disappointment. When you accept your flaws and see them as part of being human, you free yourself from unnecessary stress. This habit is crucial for maintaining a healthy Mindset and Emotional Health

Tip: When you make a mistake, instead of criticizing yourself, acknowledge it as a learning experience. No one is perfect, and that’s okay. Don't fall into negative self-talk.

6. Invest in Relationships That Matter

True contentment often comes from the people we surround ourselves with. Building meaningful relationships—whether with family, friends, or colleagues—helps you feel supported and connected. Positive relationships can significantly enhance life satisfaction. This habit directly addresses your Relationship core area while also helping you thrive in all other aspects of life.

Habit Tip: Schedule a regular time for the people who matter most. Even a simple phone call or coffee date can strengthen your connection and boost your mood. Use a dedicated app or tracker to ensure you're nurturing these connections consistently.

Learn More: How to Build Emotionally Healthy Relationships

7. Let Go of the Future Obsession

This habit is vital for your Mindset, and it can significantly impact your Career & Finances and Emotional Health core areas. While it’s important to have goals, fixating on the future can lead to stress and dissatisfaction with the present. Constantly waiting for “when I get that promotion” or “once I buy that house” prevents you from enjoying life right now.

Habit Tip: Implement a "Captain's Log" journaling practice where you document daily achievements and learning moments. This helps shift focus from future worries to present accomplishments and growth.

Conclusion: How to be content

Contentment isn’t about having it all or reaching every milestone; it’s about feeling at peace with where you are right now. Contentment comes from building simple, daily habits that focus on gratitude, self-acceptance, and enjoying the present moment. By shutting down the comparison game, setting realistic goals, and embracing imperfection, you can break free from the endless chase for happiness and instead find steady, lasting satisfaction.

Reflecting on my own journey from Rocky Clay Wooten Thomas Moore to where I am today, I've learned that true contentment doesn't come from external success, but from nurturing these core areas of life. By sharing these insights and habits, I hope to help others find the peace and fulfillment that took me years to discover. Remember, contentment is not about having it all, but about appreciating and making the most of what you have right now.

Ready to Start Your Contentment Journey?

Want to know where you stand in the different areas of your life? Take the Core Values Quiz to identify which of the five core areas (Mindset, Career & Finances, Relationships, Physical Health, and Emotional Well-Being) needs the most attention. This quick quiz will give you a personalized starting point and suggest practical habits to help you build lasting momentum in the areas that matter most to you. Start your journey today and discover the small changes that can make a big difference in your life.

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FAQs

Why can't I just be content?

Contentment is often blocked by chasing external achievements, social comparison, and unrealistic expectations. Focusing too much on the future instead of the present moment also contributes. Shift your mindset toward gratitude and acceptance to break this cycle.

How can I learn to be content with myself?

Begin with self-acceptance and stop striving for perfection. Build self-compassion by treating yourself with kindness.

How to be content with being alone?

Reframe alone time as an opportunity for self-growth. Use solitude for reflection, personal development, and mental rest. Pursue hobbies, practice mindfulness, or simply relax. Research suggests time alone can boost creativity and reduce stress.

What is the key to being content in a relationship?

Focus on mutual respect, open communication, and accepting imperfections. Avoid comparing your relationship to others. Build emotional connection through gratitude and positive interactions.

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Will Moore is a gamification, habits and happiness expert.

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Address: 1101 Davis St, Evanston, IL 60201, United States

Phone: +1 847-495-2433