54. Give Others What They Need, to Get What You Want | Wes Schaeffer, The Sales Whisperer
54.In this episode of the 5 Core Life, host Will Moore sits down with Wes Schaeffer, The Sales Whisperer. Will and Wes talk about the importance of figuring out what the other person wants, using the Pareto principle of focusing just on the most important 20%, and using long term thinking vs going for the low hanging fruit to give it to them (or not) to gain a customer for life.
Are you ready to fire on all cylinders? If so, let’s go!
MORE ABOUT WES SCHAEFFER:
Wes Schaeffer is The Sales Whisperer®, a pigheaded entrepreneur who rehabilitates salespeople and trains their managers. He’s a reassuringly-expensive copywriter, sought-after speaker, and marketing automation expert. He is the author of three books on faith, sales, marketing, and CRMs, host of The Sales Podcast, host of The CRM Sushi Podcast, and he will help you grow by mastering the overlooked truth in life that to make any sale, you must make every sale.
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